Want to learn as much as you can in a short amount of time and make it look easy? Check out this video. Topics in this video include creating a persona for your business, solving your customer’s problems with a solution they need, and measuring your results. Examples of Hanes, IBM, and even Colgate Palmolive Dish Detergent are cases presented by #lisarothstein. Thank you, Lisa for this interview in depth and full of great experiences.
Do you need to increase your influence? One way you can achieve this is to inspire. This live webinar with Sherry Hayes Peirce gives you insight on how to do that. Mostly, it’s about increasing your Human-ness. We talked about other topics to increase your inspirational tool box. Get yourself ready to watch and give a listen here: http://bit.ly/2slDTdW
For the audio only link: https://nu.zoom.us/recording/play/aK565Lo8BczMi_xU-No4ddpM7imKo3ucaNyjxc8Ryxh92jQHvK5jHpkXJ7kA2QyF
Response Expo 2016 was an amazing experience full of learning opportunities and insight on various concepts related to direct response. This year was my first year attending and afforded me the opportunity to be engaged by many thought leaders in the industry including seasoned marketing professionals in the finance, marketing and web development, and automotive industries. The event also included the latest and greatest in technology applications for social media management, analytics, and media. I most enjoyed the marketing mix and how many of the companies attending the event as sponsors and exhibitors interconnected in one way or another in support of direct response marketing.
Major corporations and organizations such as Hulu, Lending Tree, and Wix.com were among the heavy hitters – representing their brands as they shared their experience with attrition in both online and offline marketing practices. There were also several companies offering the latest in order and product fulfillment and call center services. Among these, informercial providers and copywriters were also present. This event gave me a broader perspective of direct response marketing and the chance to reflect on how technology has evolved over the years to allow marketers a greater platform to maximize their marketing budgets using advance tools and software that support analytics in a way that has never been done before.
The vibe of the event was welcoming, engaging, and full of educational opportunities that would benefit students and seasoned professionals in the marketing and communications industries. From this experience, I’ve gained additional industry knowledge and the opportunity to network with many amazing marketing professionals from all over the country. I currently work with local government and nonprofit organizations as well as small businesses. This event has given me several connections and opportunities that I know will lead to advancing my current employment and business in the marketing world.
There are some good tips on using Social Media effectively here, in this case study of Linkedin.com. This was presented in Los Angeles on April 17, 2015, and perhaps will also be presented at a future workshop to help us get better acquainted with platforms that allow us to network with other professionals like ourselves.
Are you using Social Media to help you get a job? If so, how are you doing it? If not, what are your reasons?
We’d like to hear from you as we plan our April workshop in Los Angeles on Social Media.
See the info here and let us know your thoughts.
The diagram here is from eMarketer, showing the Worldwide Social Network users in 2015 by continent. Clearly, this is not a fad.
Here’s some research we will discuss at the workshop.
Teens are using Social Networks, even if they tell you that Facebook is no longer relevant to them.
Here’s my resume, which you may want to use as a template for building your personal profile.
If you already are “in the know” they read no further. Most of us feel that we need to know more about these topics in today’s very fast changing world. If you want to learn more about how Mobile Marketing and Social Media will change your life, or your business, or both, you can enroll in this online class now.
National University seeks to help the adult learner sharpen skills that can be applied right away, in a one month one course format. Find our more on your schedule, as we have many classes that you may find valued and relevant.
Here’s just one fast example: How many times a day do most people check their mobile phones? (Hint: A lot) The answer is below.
Want to know more about our classes and faculty? There’s plenty on this page, and the website www.nu.edu, and we’re also featuring some of our instructors on the Mobile Marketing YouTube Channel, featuring Michael Becker, one of the leading authorities on Mobile Marketing and author of “Mobile Marketing for Dummies.”
Answer: The MMA says that the average person checks their mobile phone about 150 times a day.